Business Challenge
The Italian jewelry brand Miabella wanted to boost their brand presence on Amazon while appealing to a younger target audience.
Solution
Our team crafted an art direction plan, creative brief, and shot list to help the Miabella photographers capture the perfect look and feel for the U.S. audience they were after. We used these new assets to redesign their Amazon A+ content and storefront.
Results
In the first year after content updates, Miabella experienced an increase in sales of core products.
