Double Rainbow

Reimagining customer purchase paths

Business Challenge

Double Rainbow came to us for an updated Amazon presence and to enhance their other online ordering channels.

Solution

We developed a strategic action plan to produce content updates and redesigned their ordering paths from the ground up.

Results

Double Rainbow now has the capability to seamlessly ship ice cream coast to coast while offering local pickup and delivery out of their retail location—plus, customers can shop through delivery apps like DoorDash. Overall, Double Rainbow ecommerce growth continues to scale on all channels.